We get a lot of tips from restaurants on how they’re best utilizing online ordering so we thought we’d share them here on a regular basis. Here’s the first one…
PROMOTING YOUR NEW ONLINE ORDERING
Create business cards that have your Website address along with “NOW ORDER ONLINE!” in big, bold letters. Put them on your counters and tables, drop them into all of your takeout bags, and tape them to any takeout boxes. For some additional oomph, put an e-coupon code (created via your eHungry Online Manager) on the card to get the ball rolling with customers.
An inexpensive print shop we’ve used before is www.rushflyers.com — you can get 5,000 business cards for 50 bucks. Of course, that’s assuming you design the card. If you want them to design it, it’s another $50. Or you can use a service like www.vistaprint.com to design and print your business cards, although the cost will run a bit higher for the printing (about $80 for 5,000). Still a heck of a deal to get the word out about your new online restaurant ordering.
